Ask the Coach: The answer is in your question – Without communication skills you cannot sell

This is the question I received last week, mind you I have not altered it one iota:

hi am working as indoor sales and all my clients are from other countries so i have kind of a limited method to work with which is calls and emails so my question is about cooled calling since all my work is within this method how can i sell my clients my service knowing that my compatetor is well known (Google) and all what people say to me oh sorry am working with Google??? my price and costumer support is better but his service is better and this is the only plus i have against him pleas if there is a way answer me . thank youBefore I add my two cents, I am going to direct you to the articles of many of my colleagues that will guide you from today to where you need to be to elaborate about anything and everything. Here we go:1.      How are your writing skills? READ this post now!  Click Here

2. How You Do Anything Is How You Do Everything – Think about this in all of your activities not just selling, even when asking a question online. Click Here
3. Do you know where success comes from? This is important for your style of selling Click Here
4. Don’t blow it when you prospect answers the phone! When your phone is your major tool for success, you must treat it with respect Click Here
5. And now that you have it, some great advice passed twice through Jill Konrath Click Here

This is all advice to be taken before you make your next call. Now some advice from me, since you asked: 

1. Whatever language you are selling in….MASTER IT.
2. Punctuation and proper phrasing is paramount.
3. Sell to the buying needs, see my other trainings on commitment.
4. Practice on your friends and family until you have polish.
5. Never give up, if you are a sales person tenacity will overcome any obstacle.

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