Sales 2.0: Watching your prospect’s behaviour – Why are you not using Sales Genius

Posted on August 21, 2008 by Karl Goldfield.
Categories: Sales 2.0.

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Wouldn’t it be nifty if you could send an e-mail, and the moment it was opened get notified? Wouldn’t it be even better if you could see exactly what link the prospect clicked, and from there what pages they reviewed and for how long?

Well, guess what, there is a product called Sales Genius does all of this and more. Not only that, it has been around for over 2 YEARS! If you and your teams are not using it, you have lost your mind! People that use this tool have an inside advantage regarding what leads and prospects are really ready to discuss what you are offering. More, you have intel of whaat they are looking at and can use that to your advantage. Talk about doing your homework, the studying part is done for you.

They integrate with most CRM’s, have reporting, and all that great feature function stuff (Click here if you really need to read about it.) The main reason to use this product is time. Save time by know ing who is ready to engage. Gain a time advantage over competitors. Integrate the utility into your timing for making calls. WE already know that age old addage, time is money. Save time, make more money…period.

My favorite quote from a Genius client:

“With Genius, sales productivity has skyrocketed. I can quickly and easily create an email marketing campaign and automatically alert a rep when their prospect responds which has resulted in doubling their qualified pipeline.”

- Mike Vicchitto, Online Marketing Manager, Jobscience

Frankly, I am in shock that they only have about 500 corporate clients. E-mail me at salesmentor@karlgoldfield.com if you want to gain a serious advantage over your competitors. I will get you a one on one demo and some great pricing. It is essential to maintain this type of advantage for your inside sales teams, be smart, get Genius.

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3 comments.

Messaging: A rant about sales rants – prep and deliver »« A Messaging Rant: You can not only ask questions, you have to tell them something

Engago Team

Comment on August 22nd, 2008.

Wouldn’t it even be better if you didn’t have to send an email?
Just know who is visiting your website right now?
Emails generate only a small part of all the website visits.

Know what these companies are looking for on your website?
The search terms used, the number of unique visitors from a company will allow you to qualify visiting companies as raw leads.
Then you can cold call on “warm” companies.

Outsource Inside Sales

Comment on September 25th, 2008.

While that system of figuring out who’s really a qualified lead is of some value, I’m sure, I’ve never exactly understood why people think clicking around in a newsletter or on a website is necessarily taken as interest in a product. There’s a whole lot of aimless browsing going on out there and not everyone who opens an email and has a look at some of it will be looking for anything specific… Some people are just bored and killing time.

Sales 2.0 - Tech Reviews from the show, Genius has added the silver bullet | sales training blog - startup sales mentor

Pingback on March 27th, 2009.

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